KNYGA Wortmann Platform Business Navigator

Discover the transformative potential of platform business models with Platform Business Navigator by F. Wortmann et al., published by Pearson Education Limited in 2023. This insightful paperback, spanning 296 pages, serves as an essential resource for traditional companies looking to adapt and thrive in today's digital landscape. With 8 out of the 10 most valuable companies, including giants like Amazon, Alibaba, Apple, and Google, built on platform models, the need for organizations to embrace this approach has never been more critical. The Platform Business Navigator offers practical strategies and comprehensive guidance to help you leverage the power of platforms effectively within your organization. Don't miss out on the opportunity to transform your business and stay competitive in an evolving market.