KNYGA Sandra Adcock Commercial Floristry

Discover the art of floristry with Commercial Floristry by Sandra Adcock, published in 2012. This comprehensive guide spans 192 pages and covers a wide array of commercial techniques essential for any florist. Whether you're a beginner or looking to refine your skills, this book introduces you to fundamental terms and equipment, offering invaluable advice on the conditioning and care of fresh materials. With a focus on both classic and contemporary designs, Commercial Floristry provides step-by-step instructions complemented by over 600 stunning full-colour photographs. Perfect for aspiring florists and seasoned professionals alike, this book is an essential resource for anyone looking to elevate their floral design skills and create breathtaking arrangements.