KNYGA Professor Bob (Professor of Tourism in the School of Business, University of Queensland, Australia) McKercher Understanding Tourism

Discover the essential insights into the world of tourism with Understanding Tourism, a revised and updated edition by Goodfellow Publishers Limited. This comprehensive book, published in 2024, spans 332 pages and offers a critical overview of the core theories, concepts, and ideas that have shaped contemporary tourism thinking. Divided into six informative parts, Understanding Tourism delves into key theories, models, and concepts, ensuring readers not only grasp the fundamental principles but also cultivate their critical thinking skills. Whether you're a student, a professional in the tourism industry, or simply curious about the dynamics of travel and tourism, this book is an invaluable resource. Enhance your understanding of tourism's complexities and engage with the material in a meaningful way. Don't miss the opportunity to enrich your knowledge with this essential guide to tourism studies.