KNYGA Miles Young Ogilvy on Advertising in the Digital Age

Discover the essential guide to modern advertising with Ogilvy on Advertising in the Digital Age by Miles Young. Published by Headline Publishing Group in 2017, this compelling hardback spans 288 pages, offering invaluable insights for both seasoned professionals and newcomers to the advertising world. Young expertly updates the timeless principles of David Ogilvy to fit the fast-paced digital landscape, making it a must-read for anyone involved in marketing and advertising today. Whether you’re looking to refine your skills or gain a deeper understanding of the industry's secrets, this book serves as an indispensable resource. Dive into the evolving strategies that drive successful campaigns in the digital era and elevate your advertising knowledge to new heights.