KNYGA Marco Spies Branded Interactions

Discover the world of branded interaction design with Branded Interactions by Marco Spies, published by Thames & Hudson Ltd in 2020. This revised edition features 352 pages of insightful content that delves into the art and science of brand-oriented design for interactive applications. Designed for both professionals and enthusiasts, this extensively updated guide offers a comprehensive exploration of BIxD, equipping readers with the knowledge to create engaging and effective branded interactions. Whether you're a designer, marketer, or simply interested in the intersection of branding and technology, this book is an essential resource that will inspire and inform your creative journey.