KNYGA Kate Bolton Questionnaire Design

Unlock the secrets to effective survey creation with Questionnaire Design by Kate Bolton. This bestselling guide, published by Kogan Page Ltd in 2022, is now available in its 5th revised edition, offering 368 pages of invaluable insights. Whether you're tackling modern challenges in data collection or seeking to enhance your questionnaire design skills, this book provides practical strategies to construct surveys that yield meaningful results. Learn how to capture the insights you need with precision and clarity. Ideal for researchers, marketers, and anyone involved in survey creation, Questionnaire Design is your essential resource for mastering the art of effective questionnaire development.