KNYGA David Hieatt Do Purpose New Edition, Why brands with a purpose do better and matter more. (2nd Edition)

Discover the transformative power of purpose in branding with Do Purpose New Edition, Why brands with a purpose do better and matter more (2nd Edition) by David Hieatt. Published in 2014, this insightful book spans 160 pages and delves into the reasons why brands that stand for something resonate more deeply with consumers. Hieatt explores the emotional connections that successful brands forge, illustrating how a clear purpose can elevate a brand's impact and relevance in today's competitive marketplace. Whether you're a business owner, marketer, or simply passionate about branding, this book offers valuable insights into building a brand that not only thrives but also makes a meaningful difference. Join the ranks of purpose-driven brands and learn how to create a lasting legacy that goes beyond profit.