Brighter, anti-frizz styling
At the core of the brush is 3D Ultra Ion Technology, developed to visibly improve styling results. It helps reduce static electricity, control frizz and leave hair looking shinier and silkier. The emission of ions counteracts static build-up that often occurs during drying, especially on dry or frizz-prone hair. The result is hair that feels more disciplined, softer to the touch and more even in appearance.
GOLD ION 3D is an ideal everyday styling solution for smoother results, less volume overload and hair that feels healthier and easier to manage.
Active Argan Oil: care while drying
The heated barrel is coated with Argan Oil to provide a gentler action on the hair fiber. During use, heat helps enhance softness and shine, turning drying into a daily care routine.
Argan Oil is known for its emollient and protective properties, especially valuable during styling, when heat can make hair more sensitive, dry or prone to frizz.
Thanks to this coating, the brush helps achieve a smoother, shinier finish with hair that feels more cared for from the very first pass. The result is styling that is not only fast, but also gentler and more disciplining, ideal for those who want visibly silkier, more orderly hair.